The express dollar maker SEO system contains simple step by step video-instructions, that makes it easy to optimize your website. I've recorded when I'm search engine optimizing my websites, so that you can see exacly how I do it. It can't be any easier. Just play the movies and learn. Seriously, you can't do anything wrong. Just watch what I'm doing and then do it yourself. When you've optimized your first website, it will go faster to optimize the next, because you're learning by the time you do it.